"Bakcell" yet again receives National CSR Award


2020_01_28_Bakcell-CSR_Award_for_2019.jpg

The “Communication through arts” project, continuously implemented with the support of Bakcell is aimed at provision of children with special needs with equal rights and possibilities, efficient organization of their time and complete integration to the society.

Photo: “Balcell” company archive

“Bakcell” became the winner of “National CSR Award 2019” for its activities in the corporate social responsibility (CSR) area during the year 2019.

The “National CSR Award 2019” was presented to Bakcell for its “Communication through Arts” project, implemented since the year 2010 together with the United Aid for Azerbaijan (UAFA).

The “National CSR Award 2019” competition is organized by the Azerbaijan Women Entrepreneurship Development Association and “Proaktiv” PR Agency as a continuation of the state policy on promotion of CSR projects and social projects implemented by the Heydar Aliyev Foundation.

CSR projects carried-out during the year by local companies and international companies operating in Azerbaijan were submitted for the competition and evaluated by the awards commission in accordance with the Sustainable Development Goals, set by the UN General Assembly.

Note that the jury of the competition was composed of representatives from the Ministry of Economy, Ministry of Labor and Social Protection of the Population, Ministry of Education, Ministry of Ecology and Natural Resources, State Committee on Family, Women and Children’ problems, Agency for Development of Small and Medium Businesses, National Assembly of Youth Organizations, CSR Turkey and CSR Azerbaijan organizations. As a result, 7 out of 34 participating projects were selected as winners.

“I am proud to say that corporate social responsibility program implemented by “Bakcell” is one of the first and most long-living CSR programs in the country. Within the frames of our “Bakcell Stars” CSR program, established back in 2009, has covered thousands of people to this day. “Communication through arts” project, which is awarded with the “National CSR Award 2019”, has been implemented by our side for 10 years in a row. This project has a major significance for integration of children with a need for special care to the society” said Suheyla Jafarova, PR and Corporate Communications Director of Bakcell.

This project, continuously implemented with support of “Bakcell” is aimed at provision of children with special needs with equal rights and possibilities, efficient organization of their time and complete integration to the society. During this time, well-over 1000 children have attended educational classes in drama, dancing, art and creativity lessons at the Community based Rehabilitation Centers (CBRC) in Yasamal, Khachmaz and Ganja. The study groups, organized within the frames of this project ensure positive changes in the attitude of the public towards children with special needs and disabilities and facilitate their successful integration in the society.

It should be noted that Bakcell receives the National CSR Award for the second year in a row. Last year, the company was awarded the “National CSR Award 2018” for “Start and improve your business” project, implemented together with “SOS Children’s Villages Azerbaijan” association.

“Bakcell” offers a wide range of products and services to users of modern mobile communications. The company provides its customers with the best-in-class mobile internet.

With more than 8000 base stations, “Bakcell” network covers 99% of the population and 93% of the land area of the country (excluding the occupied territories).

Today, “Bakcell” has the largest 4G network in the country in terms of coverage area and capacity, covering almost 93% of the country’s population and the central parts of all the regions of Azerbaijan (excluding Nakhchivan AR and occupied territories).

Source: https://en.trend.az/azerbaijan/society/3183147.html